13th October 2022 in News
King Charles III became the new monarch of the United Kingdom in September 2022. Recently, Buckingham Palace has released a statement which states that the ceremony will officially be held on Saturday, 6th May 2023. It will be held at Westminster Abbey and will include the Archbishop of Canterbury placing St. Edward’s Crown on the new King’s head.
So what does all this mean for businesses?
Well, with millions of people expected to watch the event live on TV, and thousands expected to line the streets of Central London, the opportunity here, if properly utilised, is massive! Just imagine a crowd of thousands of people. Now think of how your business could use this to its advantage.
Let’s say you gift a coronation promotional product to your top 100 customers - they will remember your business on one of the most symbolic days that’ll go down in history for years to come. Imagine how many viewers from around the world will be watching the coronation and the number of potential customers looking for branded coronation giveaways! The potential here for you brand awareness is incredible.
An umbrella with your brand’s logo that is used due to poor weather, and the BBC shows the umbrella for 2 seconds - that’s millions of people seeing your logo! We can’t tell you just how big this opportunity is for brands just like yours. Even if cameras don’t show your branded merchandise on national TV, thousands of people in the local crowds could be exposed to your company logo!
Let’s take a step back for a second and focus on your customers. What products would they love and use? Something that would make them happy. Now imagine you gifting it to them branded, ready for the coronation. They would become an advocate of your business on one of the most monumental days. That’s a ton of loyal customers from a simple gesture!
Did you know that Queen Elizabeth II’s funeral in September 2022 boosted the UK economy? Any ideas why or how? Crowds, customers, and sales. Before the day of the funeral, the UK Culture Secretary stated that she believed over 250,000 queued to view the Queen’s coffin in Westminster Hall. Sky News reported that there were upwards of a million people on the streets of Central London to say goodbye.
Here’s where promotional products play a huge role in the King’s coronation, especially if you don’t have a brick-and-mortar business in Central London! The likes of branded flags, banners, t-shirts, umbrellas and so much more, available at extremely affordable prices at EverythingBranded, waiting for you to make the most of them.
King Charles' Coronation is not only set to be a celebration in the UK but in many other countries as well. We can be sure to expect thousands of people lined up on the streets of Central London for the King’s Coronation.
So, why should branded merchandise be your main focus for King Charles’ Coronation? The best way for you to capitalise on this opportunity is to let your customers associate your brand with this iconic day – not only will they be thinking of your brand on the day of the Coronation but for years to come when they talk about it. From branded flags, promotional banners, teddy bears, caps, t-shirts, balloons, mugs and the list goes on. At EverythingBranded, we have over 30,000 promotional product options ready for businesses to brand.
If you want to learn more about King Charles’ Coronation and what promotional Coronation products we offer, check out our King Charles III Coronation page.
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